Logos creative graphic design.
Rules for creating a logo.
For Juniors
Studying graphic design is an exciting creative journey and one of the most interesting things to do is to create logos. These visual elements are the face of the brand and convey its personality in a unique way. For our knowledge-hungry graphic design students, we will provide essential tips on how to create eye-catching logos, personal logos by graphic designers.
1. Adobe Graphic Design Package
Simplicity and elegance:
When you start designing your logo, remember that simplicity is your friend. Don’t get carried away with complexity. Often, elegance in simplicity makes a logo memorable.
3. Experiment with the golden ratio:
The golden ratio is a powerful tool. Use it to establish the relationship between the sizes and positions of the elements of your logo. This can create a visually pleasing and appealing aesthetic.
4. Composition and balance:
Learn about the rule of thirds and other principles of composition. A balanced arrangement of elements is the key to a harmonious composition.
5. Selection of sources according to criteria:
Choose fonts that match your brand personality. Keep readability in mind and don’t overdo it with the variety of fonts. Typographic consistency is important.
6. Adjust the text spacing:
Kerning (character spacing) and tracking (word spacing) are important details. Make sure the words and letters look good together.
7. Play with visual contrast:
Experiment with font colors, sizes and weights to create effective visual contrasts. This helps to highlight the key elements of your design.
8. Avoid overlapping elements:
Don’t let the elements of your logo overlap and become confusing. Each element should have its own space and be easily recognizable.
9. Try black and white:
Before diving into the world of color, make sure your logo works in black and white. It should be effective even without flowers.
10. Compliance with laws:
Be aware of intellectual property laws and make sure your logo does not infringe on the copyrights of other brands.
11. Collect feedback:
Ask for feedback from classmates and teachers. An outside perspective can often enhance your design.
Don’t forget about the graphic design studio.
Designing logos is an interesting task in the field of graphic design. By following these tips, graphic design students will be well on their way to creating eye-catching and memorable logos. Constant practice and passion for design are the key to success!